WHAT MAKES US DIFFERENT
Selling your home is more than a transaction. It is a major life moment, and you deserve a team that treats it with the care, strategy, and precision it requires. My approach is simple. I focus on preparation, presentation, and exposure. When these three things are done right, your home sells for the highest price in the shortest amount of time. That is the entire goal.
We Prepare Your Home Like It Matters
Before we go live, I make sure your home is market ready. Using the Berkshire Hathaway PINNACLE Home Services Program, I connect you with a concierge team that handles improvements and cosmetic upgrades with no upfront cost to you. Payment is made at the close of escrow, not before.
This includes help with:
• Light updates
• Repairs
• Cosmetic improvements
• Staging and design
• Professional coordination from start to finish
First impressions sell. Our preparation makes your home stand out the moment buyers walk in the door.
We Produce Unmatched Presentation
Everything buyers see is intentional. I bring in the best professionals to create a full visual experience.
• Professional photography, including twilight and lifestyle images
• Cinematic video and aerial footage
• Polished copywriting for the MLS and all marketing materials
• A dedicated property website
• High end brochures, flyers, and branded social media assets
Buyers do not just view your home. They experience it.
We Launch With Strategy
Before your property hits the MLS, we seed early interest through my personal network, local Realtors, and our internal BHHS channels. This creates momentum before the first public showing.
Once we launch, your listing is presented across the entire brokerage community with:
• Pre MLS reach outs
• “Just Listed” campaigns
• Broker previews
• Office presentations
• Exposure to top performing agents in your market
Momentum in the first 7 days sets the tone for the entire sale.
We Deliver Massive Online and Media Exposure
Nearly every buyer starts online. Your home is syndicated across a global network of premium platforms including Zillow, REALTOR, BHHS, Luxury microsites, Mansion Global, international portals, and targeted mobile placements.
We also push your listing across social media, targeted digital advertising, and (when appropriate) print and luxury publications. This is designed to reach the right buyer, no matter where they are.
We Handle Everything
My role is to remove stress and create clarity. You will always know what is happening and why. From pricing strategy to negotiations to escrow timelines, every step is managed with care, transparency, and precision.
We Sell With Purpose
Every home is different. Every seller is different. My marketing, negotiation approach, and pricing strategy are built around your goals and the unique strengths of your property. My job is to protect your equity, your time, and your peace of mind.
Curious About Your Santa Monica Home’s Value?
Get 3 instant computer-generated estimates OR request a precise, expert valuation based on your home's condition, location, upgrades, light, walkability, and micro-market.
Get Instant Home Value (3 Estimates) Request an Expert ValuationInstant estimates are helpful — but not always accurate. For the most precise number, contact me to evaluate condition, upgrades, land value, zoning, light, privacy, and micro-market.